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    Finish Strong: The Final Stretch of Open Enrollment

    December 17, 2024
    CMS has extended the FFM deadline to December 18, for clients to enroll in individual health plans with a January 1 effective date. However, the Open Enrollment Period (OEP) isn’t over yet. Agents have until January 15 to enroll clients in coverage effective February 1. The final weeks of the OEP are a great opportunity to pad your sales numbers and help more clients secure the coverage they need.
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    Why P&C Agents Should Sell Health Insurance or Partner with Someone Who Does

    October 24, 2024
    In today's challenging insurance market, property and casualty (P&C) agents face increasing difficulties, including rapidly rising prices and the need to work harder to find the right solutions for their clients. As these challenges persist, many agents are looking for ways to enhance their services, boost revenue, and provide greater value.
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    How Much Commission Value is a Client Worth?

    September 19, 2024
    In the insurance industry, understanding a client's insurance needs extends far beyond the initial policy purchase. For an agent, understanding the client’s needs can impact commissions. The value of the commissions is not limited to the initial policy purchase and includes the cumulative value of ongoing commissions, the potential for selling additional products, and the invaluable benefits of client referrals. Let’s explore both the tangible and intangible values that clients contribute to your business, starting with a simple example of calculating commissions.
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    Client Retention: Strategies for Keeping Your Clients for Life

    April 26, 2024
    For many insurance agents and brokers, selling new business is our primary focus. Yet, we all know it’s easier and less expensive to keep a current client than it is to attract a new one. The secret to building a successful insurance practice is retaining clients over the long term; client retention is essential for the stability, growth, and profitability of an agency. In this article, we explore sensible strategies for maintaining enduring client relationships, emphasizing the importance of regular check-ins, personalized advice, adapting to clients' life changes, and leveraging technology for enhanced communication.
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    New Year, New Insurance: Why January Is the Perfect Time to Sell Life Insurance

    January 10, 2024
    The beginning of the year brings with it a sense of renewal and resolution, making early January an opportune time for clients to evaluate and enhance their life insurance coverage. With a little prodding from agents, clients can take important steps to secure their loved ones’ futures.
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    Why Slowing Down During Open Enrollment Is a Good Idea

    January 5, 2024
    During the busy open enrollment period, health insurance agents often find themselves racing against the clock, trying to assist as many clients as possible. However, this rush to move from one client to the next, though seemingly efficient, might not always be the most effective approach. Slowing down and investing more time in each individual client interaction can provide significant benefits for both the client and the agent. Here are a few reasons why:
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    Surviving the Fourth Quarter Frenzy

    November 30, 2023
    For agents and brokers, the fourth quarter of the year—marked by countless renewals, new enrollments, and client interactions—can feel like a whirlwind. With the overlap of the Annual Election Period for Medicare beneficiaries, the individual open enrollment period, and the most popular renewal time for group clients, managing time effectively and maintaining efficiency becomes crucial. So how can agents navigate this busy season, ensuring they meet their clients' needs without compromising their own well-being?
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    Premium Tax Credit Calculators

    November 16, 2023
    If you sell individual health insurance plans, then you no doubt know about the enhanced premium tax credits available through the end of 2025. During COVID, the tax credits were increased and the subsidy cliff (the 400% income level after which tax credits are not longer available) was eliminated for two years; these enhanced credits were later extended for an additional two years.
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    Finding the Best Medicare Plan for Your Clients

    November 10, 2023
    The Annual Election Period (AEP) is an important time of year for both insurance agents and the clients they serve. The AEP provides clients with an opportunity to review, assess, and make informed choices about their Medicare Advantage and Medicare Part D plans. Unfortunately, many clients view this more as a chore than an opportunity because they are bombarded with ads on TV and by mail and the number of options can make the entire process seem overwhelming.
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    Individual Plan Offerings in 2024

    November 3, 2023
    As you probably know, 2023 saw the introduction of several “standardized” individual health plans designed by the Department of Health and Human Services (HHS). The 2023 Marketplace Rule from HHS required health insurers to offer “standardized QHP options designed by HHS at every product network type…, metal level, and throughout every service area that they offer non-standardized QHP options.” At the time, HHS “did not propose to limit the number of non-standardized plan options that issuers can offer but noted that” the Department would consider “whether it would be appropriate to do so in a future plan year.”
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