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Why the January 15 Deadline Matters More Than Usual This Year

Crossing the December 15 deadline for January 1 effective dates usually signals a familiar shift in open enrollment: fewer brand-new shoppers, more follow-ups with undecided clients, and a narrowing pool of last-minute opportunities. This year, however, the period between December 15 and January 15 carries more weight than usual. Not because agents don’t understand the deadline, but because many consumers delayed decisions while watching Washington drag its feet.
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Where Did the Year Go?

Does it seem like the fourth quarter got here way too fast? For some reason, 2025 has felt like a blur. One minute you were following up on January renewals, and suddenly it’s almost time for the Annual Election Period (AEP) for Medicare and the Open Enrollment Period (OEP) for individual plans again.
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Do You Still Do In-Person Meetings? Finding the Right Balance with Medicare Clients

If you work with seniors, chances are you’ve heard this question from clients and from other agents. After the pandemic pushed most of us into virtual meetings, it’s natural to wonder: should we go back to in-person appointments, or stick with what’s become the new normal?
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Are You Taking Advantage of AHCP’s Training Opportunities?

In this business, there’s always something new to learn, whether it’s a product update, a change in regulations, a new sales strategy, or a fresh way to handle objections. That’s why AHCP offers a full lineup of training opportunities designed to help you stay sharp, grow your business, and keep your momentum going all year long.
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Selling Health Insurance to the “Young and Bullet-Proof”

If you’ve been in the business for any length of time, you’ve probably met the “young and bulletproof” crowd—those energetic, healthy 20- and 30-somethings who think health insurance is unnecessary. That mindset is understandable, after all, they’ve got better things to spend their money on, right? But the truth is, insurance isn’t about frequent doctor visits; it’s about being protected when life throws you a curveball, and even the healthiest young adults face risks that can turn their finances upside down.
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What the Big Beautiful Bill Did (and Did Not Do) for HSAs

You and your clients may have heard and been excited about several proposed HSA enhancements in the One Big Beautiful Bill Act (OBBB). Unfortunately, not all of them made the cut. So we thought we’d share some quick info to let you know what actually made it into law, what didn’t pass, and why it matters.
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