AHCP Blog | AHCP

ACA Marketplace Changes: What Agents Need to Know for 2027 and 2028

Published: July 15, 2026

Over the past several months, we have received a lot of questions regarding new ACA consent, identity verification, and documentation requirements. Much of the information circulating combines multiple CMS rules with different implementation timelines, which has led to confusion across the agent community.

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Why Google Reviews Matter for Medicare Agents

Published: June 26, 2026

When people search for Medicare help online, they often start with a simple query like “Medicare agent near me.” The results they see usually include a map of local businesses, along with star ratings and client reviews.

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HSA and ACA Limits for 2027

Published: June 11, 2026

The Internal Revenue Service has announced the 2027 deductible, out-of-pocket, and contribution limits for Health Savings Accounts (HSAs). Here they are:

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Did Consumerism Create Better Health Care Consumers?

Published: May 8, 2026

About 25 years ago, the idea of “consumer-directed health care” began gaining traction. The concept was simple: if patients had more financial responsibility for their care – through higher deductibles and health savings accounts – they would become more engaged, cost-conscious consumers.

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How Social Security Changes After a Spouse Dies

Published: April 23, 2026

If you work with Medicare-eligible clients, you will probably receive a call like this eventually: an upset client tells you that their spouse has passed away.

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When a “No-Sale” Appointment Is Still a Success

Published: April 16, 2026

Most agents measure a successful appointment the same way: did the meeting end with an application? That’s understandable. Agents work on commission, and time spent with a client usually needs to produce income in order to keep the business running. But experienced agents eventually realize something important: not every successful appointment ends with a sale.

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Health Insurance Competition Still Varies Widely Across Markets

Published: April 9, 2026

Competition in the health insurance market is often considered a key factor in improving quality and controlling costs. In theory, when consumers have multiple insurers competing for their business, companies must offer better plans or more competitive pricing.

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When Telehealth Is the Right Choice for Patients

Published: March 25, 2026

Telehealth has become one of the most widely used health care tools in recent years. Many health plans now include telehealth services, and a growing number of patients are comfortable speaking with a doctor by phone or video. While telehealth is not appropriate for every situation, it can be a convenient and cost-effective option for many common health concerns. For insurance agents working with individual or Medicare clients, helping people understand when telehealth makes sense can improve how clients use their coverage.

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Proper Prior Planning Prevents Poor Performance (Especially for Medicare Agents)

Published: March 20, 2026

There’s an old saying that proper prior planning prevents poor performance. These words of wisdom are especially true for agents who sell Medicare-related products. When clients arrive unprepared for an appointment, the meeting often takes longer, important details can get missed, decisions become more difficult, and a follow-up appointment may be necessary. A little preparation ahead of time can make the process smoother for everyone involved.

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The Role of AI in Prior Authorization Decisions

Published: January 29, 2026

In our last article, we looked at the growing debate over prior authorization in Medicare Advantage – how often it’s used, whether it delays care, and what regulators are doing to rein it in.

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