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New CMS Guidance on AI in Medicare Advantage Plans

The Centers for Medicare & Medicaid Services (CMS) recently issued guidance on its final 2024 Medicare Advantage rule, detailing new regulations on the use of Artificial Intelligence (AI) in Medicare Advantage plans. This rule reflects CMS's efforts to balance innovation in AI with the need for ethical and patient-centric healthcare delivery.

The AEP Is Over, But There’s Still Plenty to Do

As we wave goodbye to the Annual Election Period (AEP) for Medicare Advantage and Part D plans, which concluded on December 7, you might be tempted to wind things down and enjoy the holidays. And while it is important to take a breather and spend time with loved ones in the coming weeks, it's also important to recognize that there’s still plenty of work to do. While the AEP is the busy time of year for many of us, the close of this period brings with it new opportunities, particularly in the individual market.

Finding the Best Medicare Plan for Your Clients

The Annual Election Period (AEP) is an important time of year for both insurance agents and the clients they serve. The AEP provides clients with an opportunity to review, assess, and make informed choices about their Medicare Advantage and Medicare Part D plans. Unfortunately, many clients view this more as a chore than an opportunity because they are bombarded with ads on TV and by mail and the number of options can make the entire process seem overwhelming.

Medicare Part D Premiums and Out-of-Pocket Limits for 2024

As we head into the Annual Election Period (AEP), there are several big changes to the Medicare Part D prescription drug program that you will want to make sure your clients know about.

Changes to Medicare Effective Dates

We want to point out a couple big changes to the Medicare effective dates for people who sign up during their Initial Enrollment Period (which begins three months before the month they turn 65 and ends three months after they turn 65) or during the General Enrollment Period (January 1 – March 31 each year). These changes went into effect beginning in 2023 and are detailed on this page of the website.

Boost Your Medicare Advantage Sales: 3 Articles Worth Reading

As an insurance agent specializing in Medicare Advantage products, staying informed and up to date on effective sales techniques is crucial. AHCP's sister company, Quotit, has written extensively about how to sell these products, providing valuable insights and tips to help you succeed in the industry. We've handpicked three oldie-but-goodie articles that are worth taking a closer look at to boost your Medicare Advantage sales.

New Medicare Marketing Call Recording Requirement: What Agents Need to Know

The Centers for Medicare & Medicaid Services (CMS) recently introduced a new requirement for agents and brokers who market Medicare Advantage and Medicare Part D plans. As of October 1, 2022, all Medicare marketing calls must be recorded and retained for ten years. This change was aimed to enhance transparency and protect beneficiaries, but it has also raised concerns among agents and the public. In this article, we’ll explore the details of this requirement, its implications for agents who market Medicare plans, and the new revised rule regarding call recordings.

Humana Doubles Down on Medicare Products

You may have heard the rumors that Humana has made the decision to exit the group commercial medical products business, and you might be wondering if this will negatively impact your Humana Medicare clients. On the contrary, while the rumors are true, the reason Humana has made this decision is because the company wants to focus more on its Medicare business.

Insulin Price Cap: A Step Forward for People with Diabetes

There’s been a LOT of information in the news recently about the cost of insulin. And while this is obviously important and of interest to your diabetic clients, it can be difficult to keep it all straight – what changes have merely been proposed and which ones have actually passed? As agents, it’s important to stay informed about these changes so we can answer our clients’ questions and let them know what to expect.

Done for You! A Medicare Explainer Email Template

One of the challenges of selling Medicare products is getting clients up to speed on how the program works so they can evaluate their options and make a decision. In other words, it’s not as simple as giving them the rates for a few supplements or explaining the features and benefits of three different Advantage plans; instead, for beneficiaries new to Medicare, agents usually have to educate clients about what Medicare A and B are, how to sign up, how much they cost, and what type of options are available in addition to Original Medicare. That takes time.

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