The Centers for Medicare & Medicaid Services (CMS) recently introduced a new requirement for agents and brokers who market Medicare Advantage and Medicare Part D plans. As of October 1, 2022, all Medicare marketing calls must be recorded and retained for ten years. This change was aimed to enhance transparency and protect beneficiaries, but it has also raised concerns among agents and the public. In this article, we’ll explore the details of this requirement, its implications for agents who market Medicare plans, and the new revised rule regarding call recordings.
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